A leading global payments processing company, Elavon provides businesses with the technology needed to accept payments from customers wherever they are: in store, at home, or on the go.
How do you make a global payments processing company sound warm and engaging?
Elavon needed a simple, yet engaging way to introduce its brand to the world. Using my scalpel, I chiseled away industry fluff to highlight the humanity and heart behind the brand. The result? An engaging brand story that not only educates, but also inspires and motivates its broad target audience.
MagnetStreet is an online, full-service store that empowers people and businesses to share their story through personalized stationery, magnets and other products.
For four years I served as content specialist for this e-commerce brand. I was in charge of the creation, execution and management of all web content, from pop-ups and headlines to product descriptions and much more. I also crafted online quizzes, SEO blog posts and advertising copy for multi-channel campaigns (web/email/direct mail).
SPONSORED CONTENT | BRAND MESSAGING | DIGITAL COPYWRITING
Branded content, interactive quizzes, long-form blog posts—my digital roots run deep. I particularly enjoy breathing humanity and heart into corporate/business content. Behind every brand is a story, and I intend to tell it.