An online, full-service stationery store that helps people and businesses use personalized products to share their unique message with others.
For four years I served as the content specialist for this e-commerce brand. I was in charge of the creation, execution and management of all web content, from UX and microcopy to headlines, production descriptions and more. I also wrote quizzes, blog posts and marketing emails for both B2B and B2C audiences.
A local, enormously talented baker who offers cookie decorating classes and custom cookies for birthdays, corporate events and more.
WEBSITE COPYWRITING, UX WRITING + DESIGN
I personally wrote and designed her entire new website. The old site felt cluttered and dated, plus the design was competing with her vividly detailed cookies. She wanted a clean, modern and user-friendly site that showcases her cookies and personality.
Sponsored content, product descriptions, About Us pages—I've done it all. I particularly enjoy breathing humanity and heart into corporate/business content. Behind every brand is a story, and I intend to tell it. I've also crafted editorial features for online publishers.